SHIZEN
Product advertisement project is to create a logo , product poster and brand identity for Sake company named "SHIZEN".
Brand identity
Advertisement
Mood Board
Mood board supports my ideas to organize concepts. I picked a blue colour as a primary colour because it is a calm feeling and matches company logo.
Logo Ideas
The logos are created to express three elements related to sake. I used a trial colour scheme for a logo, and it produces a high contrast effect while preserving harmony.
Product Mockup
The bin is modified a color using blight ness and Hue color. The logo is bent on both sides and used a black shade for looking like a real product with a logo.
Poster Mockup
The bin is modified a color using blight ness and Hue color. The logo is bent on both sides and used a black shade for looking like a real product with a logo.
Stationary work
The layout of the business card, letter and envelope have a similar style but different size. I care about the consistency of all styles.